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Beon Diamond × Joe Flizzow

The Johan Glasses

The champion's vision.The visionary sets his own sequence.

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02 · The glasses

From the front, almost nothing.

No rim and nothing on the lens. Two small diamonds at the corners, and that's all you see when he's facing you.

02 · The glasses

From the side, everything.

Six diamonds along each arm, every one a different cut, every one on its own screw. You have to turn your head to see them.

The rimless frame held front-on in an open palm, almost invisible — Front

Macro of the arm across a hand, showing the six cuts

Along the arm

Emerald, heart, radiant, oval, marquise, pear. All white diamonds, as it arrives.

03 · Set your own sequence

Loosen it.

Move it.

Tighten it.

Your sequence.

Every pair arrives set in white diamonds. The case holds a jeweller's screwdriver and spare stones in coloured sapphire, in the same cuts, for anyone who wants to play with colour. Fine jewellery is normally set once, by someone else, for good. This one comes with the tool.

04 · The Cabinet

The case is the other half.

The glasses, the screwdriver and the sapphires all live in it, and it opens every time the sequence changes. So it stays out on a shelf, not in a drawer. We designed it like furniture.

Front

A sunray in relief, with a glass octagon at the centre. The octagon is an emerald cut, drawn large.

Back

Scrollwork in two layers around a raised BD roundel. Rich from both sides.

White fine-grain leather · Cream inside · 393 × 283 × 103 mm

Drawing of the Cabinet, front: sunray relief around a glass octagon

Front elevation

Drawing of the Cabinet, back: three panels of scrollwork around a BD roundel

Back elevation

04 · From drawing to finish

What it looks like on paper, as a render, and what finishes like these look like for real.

The drawings

Every side, to scale.

Front, side, top and back elevations of the Cabinet — ElevationsFront, side, top and back.

The Cabinet drawn open: glass window in the lid, glasses in an octagon seat, screwdriver below — OpenThe glasses sit in their own octagon. The screwdriver and the stones sit below.

Concept renders

How it could feel.

Renders for mood and proportion. Final metal, colour and detail follow the drawings.

Concept render of the Cabinet front: white leather, silver sunray, glazed octagon — Front · conceptThe sunray in silver on white.

Concept render of the Cabinet back: three panels of silver scrollwork and a BD roundel — Back · conceptScrollwork and the roundel.

Real finishes

The craft, in real life.

Finished pieces made for other houses with the same techniques, so expectations are set before anything is made.

A real trunk case with cut relief over coloured glass, studs and corner caps — Cut relief over glassHow the front works: a cut layer with glass behind it.

A real trunk case with a cut metal layer over a printed layer and a raised monogram — Two layersHow the back works: a cut layer over a printed one, monogram raised.

A real box with carved relief lettering and scrollwork in one colour — Carved reliefDepth in a single colour.

Close-up of real trunk hardware: corner caps, studs and clasps — HardwareCorners, studs and clasps at real scale. This one is croc; ours is fine grain.

05 · The cuts

Seven cuts.

Six on each arm, and the round at the front. White diamonds on the frame. Coloured sapphires in the case, in the same cuts.

Diamond, on the frameSapphire, in the case

06 · The rollout

What we'll post.

Three pieces of content. Not in running order yet.

Rec00:00:00

9 : 16Video

The deliveryJoe, wearing themThe glasses

Video

The delivery.

A personal delivery to Joe, filmed. Cut with b-roll of him wearing them, beauty and posing shots, and b-roll of the glasses.

Rec00:00:00

16 : 9B-roll

Video

The object.

B-roll beauty shots of the glasses and the Cabinet. Close, slow, all about the light.

Studio01 / 36

4 : 5Stills

Joeand the glasses

Stills

The portraits.

A studio shoot of Joe with the glasses.

07 · From you

What we need.

01

The name.

The Johan Glasses. It's your name, so it's your call.

02

The line.

The line that sits under the name. Which one sounds like you?

The champion's vision.
A champion sets his own sequence.
The visionary sets his own sequence.
Or your own words.

03

One day.

A single shoot day for the film and stills, on a date that works for you.

08 · Your turn

The order it arrives in is only a suggestion.

Tap one stone, then another

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